Constructivism was a Russian movement founded by Vladimir Tatlin and Alexander Rodchenko in 1915. Stylistically, it was influence by Cubism and Suprematism, but ideologically, it was a response to the modern world and its new technologies. Constructivist artists allowed the material to define the art work, and sought to create pieces that were either functional, or celebratory of the industrial world. According to their manifesto, “Constructivism is a purely technical mastery and organisation of materials.” It contrasted with Suprematism in that it did not wish to represent anything at all, not even ideas or feelings. At the 5 x 5 = 25 exhibition, the Constructivists declared painting dead. The movement embraced advertising and consumerism, and used images only as tools to showcase objects and industry.